In 2021, Shandong Sino Building Material Group Co., Ltd started the overseas warehouse layout of its overseas business unit to conduct overseas localized sales and solve customer supply chain problems. Overseas sales quickly became an important growth point of the company's business. In the first half of 2023, the overseas business department continued to grow and develop, continuously improving and achieving new breakthroughs in team building, system and system construction, and sales performance.
1. Focus on team building and lay a solid foundation. In the first half of 2023, the overseas business department continued to grow and develop, opening a subsidiary branch: the market development department, and recruiting a number of management trainees. The organizational structure is constantly improving, with production management, domestic operations, overseas teams, and market expansion all in place. At the same time, the local employee system of overseas branches has been continuously improved, and seven overseas markets including Ghana, Azerbaijan, and Kot are also becoming mature and growing through exploration.
2. Improve operations through system construction. In the first half of the year, the rules and regulations of the overseas business department have been continuously improved. Based on the overall operation situation, the overseas work standard manual has been improved, and corresponding plans and processes have been formed for problems and solution strategies in each market, all as The basis for unified training and learning in the later stage of the group. Various systems such as financial systems, order processes, risk control, organizational structure, market research processes, new overseas warehouse projects, and new product approval systems have been improved and implemented in an orderly manner.
3. Promote business scale to continue to reach new heights. The Overseas Business Department has continuously made new breakthroughs and created new glories by continuously deepening the market, developing large customers, and tapping potential customers. In the first half of 2023, sales exceeded US$30 million, a year-on-year increase of more than 10%. Eighty, both export volume and sales volume are at the forefront of the industry! Behind the remarkable performance is the impressive market feedback of good customer reputation and excellent brand image!
4. Strategic planning to win. In the second half of the next year, the overseas business department will continue to uphold the enterprising spirit of unity and positivity, seize market opportunities, develop and occupy the market with high quality and good service, and use team specialization and supply chain Services improve user stickiness. At the same time, we continue to extend the industrial chain, increase the added value of overseas warehouses, and seize opportunities with a keen eye. Overseas warehouses in Kazakhstan and Azerbaijan actively open up the new energy vehicle market based on the existing steel business, and closely follow policies to promote development. Not only that, the development of second products in overseas warehouses has also provided an irresistible boost to the development of the import and export business. Daily necessities, fast-moving consumer goods, etc. have successively appeared in overseas warehouses, which not only increases overall profit margins, but also promotes the development of South Africa, East Africa and other regions. Hong Kong China National Building Materials Group responded to General Secretary Xi’s call to build a community with a shared future for mankind with practical actions
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Set sail in the second half of 2023, what awaits the Overseas Business Department is wider waters and a more magnificent voyage. Let us be down-to-earth and move forward with vigorous ambition and tenacious perseverance, and turn the grand goal into beauty step by step Reality!